Internal Marketing- what is it

I am often being asked by people especially young interns, on the exciting career prospects of corporate communications. And most of them have preconceived notions about communications as a profession. For example Exciting lifestyle Media interactions Public Relations (PR) Travel… Read More ›

No boring leadership events

It surprises me to see major Fortune companies still following the age-old style of engaging with their employees. Their employee count may have grown three fold but their communication approach is still dated especially employee communications. Leadership Events A company… Read More ›

Your Company leaders

How open is your open door policy As internal communications specialist, it’s our role to position our leaders over the horizon. Which means making our company leaders accessible and approachable to employees. Most the companies use this approach under their “Open door”… Read More ›

Are you tactical or strategic

SHORT TERM OR LONG TERM-  As communication professionals you would be required to develop campaigns, which can potentially change the way employees think about the organization. But most of us have don’t even think about changing attitudes and behaviors via… Read More ›